This Privacy Policy delineates the procedures by which Step In Homes and its affiliated entities manage the acquisition, utilization, and disclosure of your data while you engage with their websites, products, tools, promotions, or any other services covered under this Policy, collectively referred to as the “Services.”
By employing the Services, you are granting Step In Homes, its corporate parents, affiliates, and partners permission to send or facilitate the delivery of telemarketing promotions for products or services that may be pertinent to your interests or those you have previously expressed interest in. These communications may encompass the use of an automatic telephone dialing system, artificial or prerecorded voice, and text messages sent to the phone numbers you have supplied. It is important to emphasize that accepting this arrangement is not mandatory for purchasing any property, goods, or services.
Before engaging with or providing any information through or related to the Services, it is strongly recommended that you thoroughly review this Policy. Your use of any aspect of the Services signifies your agreement to the collection, utilization, and disclosure of your information as explicated in this Policy. If you do not concur with the terms stipulated in this Policy, we kindly request that you abstain from using the Services.
1. Data Collection
Step In Homes utilizes various methods to acquire information from users, encompassing data directly provided by users and passive collection from their browsers or devices.
Information is collected when users respond to our communications, engage in direct communication with us, register for an account, utilize specific features that require information, complete surveys, provide feedback, request specific features, or contribute user-generated content.
Information we directly collect may include:
- Name, email address, physical address, phone number, and birthdate.
- Details regarding properties of interest and preferences related to home searches.
- Photographs, audio/video content, and financial information.
Passive collection may include:
- IP addresses, geolocation data, unique device identifiers, IMEI and TCP/IP addresses.
- Browser type, language, operating system, mobile carrier, and location.
- Interactions with our Services.
Technologies used may include cookies, tracking pixels, and web beacons, which allow us to:
- Identify your device.
- Store preferences and settings.
- Analyze behavior and improve Services.
- Assist with personalization, advertising, and security.
We may also collect location information (IP-based or GPS-based) to provide location-specific content, such as relevant property listings.
2. How Your Information Is Utilized
At Step In Homes, we prioritize your privacy and leverage the information you provide in the following ways:
- To fulfill the purpose for which it was provided.
- To recognize and authenticate users.
- To provide requested features, services, and products.
- To process transactions and deliver confirmations, invoices, and related updates.
- To communicate technical notices, updates, account or security alerts, and newsletters.
- To process and respond to inquiries.
- To conduct internal research, reporting, and analytics.
- To monitor usage trends and improve our Services.
- To personalize content and advertising.
- With user consent, to contact you via phone or SMS with offers or updates.
- To detect, investigate, and prevent fraud and other illegal activities.
- To enforce legal agreements and terms of use.
- To administer and troubleshoot Services.
Consent: We do not share your information with partner agents unless you explicitly authorize it.
Service Providers and Subcontractors: Certain third parties may access your information to provide services on our behalf (e.g., marketing, customer support, data storage, analytics, legal services).
Public Records: Certain information (e.g., buyer’s name, property address, price paid, property taxes) may be disclosed as part of public real estate records.
Legal Compliance & Protection: Step In Homes may access, preserve, and disclose your information if required by law or when necessary to protect our rights, users, affiliates, or the public.
3. Online Analytics and Advertising
We use third-party analytics providers to assess and improve our Services. These providers may collect information such as your IP address, browsing behavior, and device details.
We also employ third-party advertising technologies to deliver tailored ads. This may include cookies, clear GIFs, or anonymized matching of customer data to display Step In Homes ads across other websites and apps.
You may opt out of many targeted advertising services, though you may still see non-personalized ads.
4. Do Not Track (DNT) Signals
Currently, Step In Homes does not recognize or respond to browser-initiated DNT signals, as the industry standard is still evolving.
5. Data Handling and Governance
You have the right to access, update, or request deletion of your personal information in accordance with applicable laws.
To request changes, please contact us at Info@StepInHomes.com. Upon your request, we will close your account and remove your information as soon as reasonably possible, though certain information may be retained as required by law or for legitimate business purposes.
6. Consent for Data Transfer
By using our Services, you consent to the transfer and storage of your information in the United States and other countries where our systems are located. Data protection laws in these jurisdictions may differ from those in your country of residence.
7. Privacy of Minors
Our Services are not intended for children under 13. If we discover that we have collected personal information from a child under 13, we will promptly delete it in compliance with the Children’s Online Privacy Protection Act (COPPA).
8. Data Protection
We implement administrative, technical, and physical safeguards to protect your data. However, no system can guarantee 100% security.
It is your responsibility to maintain the confidentiality of your account and devices.
9. External Links and Services
Our Services may contain links to third-party websites and services. Step In Homes is not responsible for the privacy practices of these third parties.
10. California Privacy Protections
California residents may request information once a year about the disclosure of their personal information to third parties for direct marketing purposes.
11. Revisions to this Privacy Policy
Step In Homes reserves the right to modify this Policy at any time. Updates will take effect immediately upon posting. Continued use of the Services after changes indicates acceptance of the revised Policy.
12. Opt-Out Right for California Consumers
Under the California Consumer Privacy Act (CCPA), California consumers have the right to opt out of the sale of their personal information.
Final Note
By accessing and using the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree, please discontinue use of the Services. Step In Homes will continue to review and update this Policy, with any material changes communicated as required by law.